OEM Collision Repair Technology Summit, Session I: Electric Vehicles

Event Time

Originally Aired - Thursday, November 4 9:00 AM - 10:30 AM PT

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Event Location

Location: S232


The session will explore the unique vehicle platforms each of the participating manufacturers have developed, and how their EV offering differs from other more traditional vehicles. From construction to repairs characteristics and means in which the collision repair industry will need to adapt, panelists will thoroughly explore considerations and opportunities afforded to the industry by EV.

Sales of alternative power vehicles, while currently representing just 5% of all U.S. light vehicle sales today, are expected to reach 45% by 2035, according to new SEMA market research. The inevitable growth of this market makes the perfect fit for a Summit that has always had an eye on the developing landscape of modern vehicles, with a focus on emerging trends that influence vehicle repairability and collision industry preparation.

Panel moderators will include Ron Reichen, Precision Body & Paint (OR) and Kye Yeung, European Motor Car Works (CA), both of whom own repair facilities with experience in operating within certified collision repair networks that include electric vehicles. They will guide a panel featuring:

Jennifer Goforth             General Motors, Director - Global Aftersales Mechanical Engineering

John Eck                        General Motors, Collision Manager - Customer Care & Aftersales

Andy McDonald             Lucid Motors, Global Body Repair Program Senior Manager

Andy Hall                       Lucid Motors, Head of Vehicle Safety

Kelly Logan                    Rivian, Senior Manager, Collision Repair Program

Dan Black                      Rivian, Manager, Service Engineering

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Event Information

Cost: 75

Show Session ID: OEM1